Develop optimization strategies that increase the company's search engine results rankingsResearch SEO keywords to use throughout the company's website and marketing materialsSet measurable goals that demonstrate improvement in marketing effortsMonitor daily performance metrics to understand SEO strategy performanceEfficiently communicate with other marketing professionals to align goalsCollaborate with others within the marketing department to manage SEO strategyWrite compelling and high-quality website content, including blog posts and page descriptionsUpdate content and website links for maximum optimization and search engine rankingsComfortable analyzing high volumes of data on a daily basisFamiliarity with WordPress or other content management systemsExperience with other aspects of marketing, such as Customer growth .